In 2014 Engagement Marketing entered the SaaS/Tech space as a start-up content marketing consultancy. We worked as an outsourced team that handled all things content strategy and development for a select group of clients.
But our clients needed more.
To compete effectively they needed to focus on increasing monthly recurring revenue (MRR), developing happy customers who would turn into lifelong advocates, and better staff recruitment.
To adapt to the market, our business model moved from a content marketing consultancy to a full-service outsourced marketing team with a specialization in SaaS and Tech.
Currently, we work with clients to:
- Book More Demos
- Recruit The Right Talent
- Increase MRR
- Acquire Targeted Leads
“Engagement Marketing’s SEO program increased our organic traffic by 30%!”
Founder & Director of Content Marketing
Shannon’s skills and experience in brand messaging, content marketing, content strategy and product development have helped both global and local brands produce a content strategy and plan tied to a measurable ROI.
Her content marketing work with local and global brands like Johnson & Johnson, Pfizer and TORONTO 2015 Pan Am & Parapan Am Games, helped her to understand the digital content ROI required to market their products. Currently working as the Director of Content Marketing, Shannon leads marketing teams to develop strategies and content that translates industry jargon into customer outcomes.
Director of Digital Ads
Scott’s unique approach to marketing coupled with his certifications in business management, web development, and Google, has produced over 10+ million dollars in revenue for clients in the past seven years. Focused on delivering high-performing ROI and statistical analysis has helped to develop both businesses and brands.
Scott’s role includes Director of Digital Ads for Engagement Marketing. He plays an active role in giving back to groups like the Framework, Creative Quarter, and Mini Spinners UK.